There’s now an app that tells you when it’s safe to shower in Israel.
Our family WhatsApp:
“Back in the bomb shelter.”
“Started our day with a bang.”
“Just left the shelter.”
My daughter was in the shower when the pre-alert hit: missile on the way. You have seconds before the siren.
Wet hair.
Towel.
Sprint.
A minute later she texted:
“I should get an Olympic medal for jumping out so fast.”
That’s the rhythm in Israel right now.
Sirens.
Shelters.
Then back to life – whatever that is.
Until the next siren.
So the shower question became an app.
It reads real-time alerts and tells you when to shower.
Even under missiles, people still want a shower.
The best ideas protect ordinary life.
What’s one ordinary moment you could make easier for a customer this week?