You’ve probably done this before.
Sorted by price.
Clicked the cheapest option.
Told yourself- it’s fine for now.
For a moment, it works.
Until something you assumed was included… isn’t.
That small regret.
The “I shouldn’t have picked this” thought.
This is the price trap.
When price is why someone chooses you, it’s why they leave. Not because you did something wrong, but because you trained them what to value.
Spirit built a business on being the cheapest.
So price was the only reason to pick them.
Price opens the door.
It doesn’t keep you in the room.
Would someone still choose you if you weren’t the cheapest?
