A new fold that will stop you in your tracks.
New better minute title goes here
A fold that will stop you in your tracks.
What does NASA do with dirty socks in space?
With summer (and kids) comes LOTS of laundry. And endless towels. Which got me thinking about how far people will go to avoid it. Turns out – pretty far. NASA burns their dirty laundry. Instead of washing, astronauts pack 150 lbs. of clothes for each mission. Once worn, the clothes get launched and burned in […]
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Lost iPhone. A real NIGHT-mare.
Last Sunday night, I took my kids to TopGolf. We played a few rounds, followed by some serious air hockey. By 10PM, we were laughing our way toward the car when my son noticed something in the middle of the road. An iPhone 15. Just lying there- face down, still intact. A car […]
Harley Davidson gave me a free motorcycle.
We were hired to create a series of billboards for a nursing home group with locations across Wisconsin. They gave us a blank canvas, asking us to deliver a full campaign of eight billboards to be featured across the state. We came back with the concept: “Living Life to the Fullest.” Our idea? Show vibrant seniors living […]
How Weight Watchers lost their brand
Turns out, weight wasn’t the only thing Weight Watchers shed. WW started in 1963 when a homemaker in Queens invited friends to talk about dieting and to support one another. That circle of chairs turned into one of the most iconic weight loss programs in the world. At its peak, WW stood for: 👉 Human connection […]